Pick-A-Day

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Whatchamacallit 149: Dirty Fukker hat

Dirty Fukker

Back in 2008 I bought underwear from Dirty Fukker – and I must have received this hat as a premium for my purchased – as I do not see an order for it in my emails. Or maybe it’s there and I just searched the wrong term? Who knows?

But yes, back in 2008, I was wearing Dirty Fukker underwear – it was a British brand that clearly has a cheeky sense of humour. Which appeals to my sense of humor as well.

So I wore the hat every now and again, but it has fallen into disuse? I’m not ready to toss it, but I have a hard time imagining when I will wear it again.

As for Dirty Fukker, the brand? It appears to have rebranded itself to DTY FKR, but when I looked in its online shop, there is nothing for sale – so I can only presume that the company is out of business.


During the Covid-19 crisis, I am going to try and make a point of writing a blog post about an object in my home.

We’ll see how long this lasts.

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